Dr. Marten’s x SSENSE by
Jodi+Alex
Doctor’s ordersLONDON CALLING
Jodi+Alex turn everything upside down in this Dr. Marten’s x SSENSE shoot that plays on the indie sleaze revival. Heavy flash, stark contrast and a wink to the Tumblr era of the 2010s: the duo’s signature style gets a little twisted with this one.
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Bio
It wasn’t long after they started dating—and realized they owned the same Martin Parr books—that Jodi Heartz and Alex Blouin began working together almost 10 years ago. While throwing after parties in Montreal, the pair slowly evolved into a full-blown creative direction and photography duo, leveraging Alex’s background as a DJ and illustration designer and Jodi’s sense for fashion and the fine arts to create images that are strong, raw and fresh. Always on the lookout of their environment and the people around them, they draw inspiration from everyday life to elevate their projects.