Guillaume Allantaz
DirectorCinematic spin
From the track to the road: For Peugeot, Guillaume imagined the 9x8 transforming into the new 508 SW, with the pit lane serving as the ideal backdrop to morph the race car into an everyday racing machine.
Whether running, driving or racing, Guillaume is always seeking to spark the exhilaration of moving forward.
Sure shot
Drawing on his background as an art director, Guillaume creates a vortex of highly stylized sets and camera movements that always make a lasting impression.
ABOUT
Guillaume Allantaz began his career as a graphic designer and later became an art director in the watchmaking industry. Born and raised in the French Alps, he’s always had a strong connection to outdoor activities, which first allowed him to capture action against the stunning landscapes surrounding him. After refining his attention to detail and aesthetic sensibility in illustration, painting and photography, Guillaume transitioned to directing films, working on documentaries and commercials worldwide. He now crafts powerful and emotional visual campaigns for prestigious brands.
RECENT CLIENTS
Jaeger-LeCoultre
Peugeot
Salomon
Tissot
Baume & Mercier