15" of simplicity, mystery & delicacy.
Christie’s trusted Clim Studio to create a film to generate awareness for their Private Sales. Luxury-Week auctions offer their most exquisite clients the opportunity to acquire the finest Handbags, Wines, Watches & Jewels. Their exclusive sales feature the best examples from the top Luxury houses i.e. Hermes, Chanel, Cartier and Tiffany to name a few.
Founded in 1766 by James Christie, Christie’s has since conducted the greatest auctions through the centuries.
Through a 15 second visual, we establish Christie’s as a curator of the most excellent objects that one could ever acquire. Beautiful and iconic, with an emphasis on simple sets, lighting and textures, the film signifies the key items sold in their sales in a very paired back manner.
The film relies on simplicity, mystery and delicacy to provoke the feeling of secrecy, curiosity and exquisiteness.
The appropriate amount of animation, the slow camera move, an elegant and sober colour palette… all mixed with a sunset winter-like lighting and a mesmerizing sound design offer a relaxed experience that triggers our senses and imagination.
PRODUCTION AND DIRECTION : CLIM
CLIENT : CHRISTIE'S
CREATIVE & ART DIRECTION : CLIM
CG : João Lucas , Edgar Ferrer
EDIT : CLIM
MUSIC & SFX : QB Sound