Bang & Olufsen by
FRAME
Turning the Arctic into an audio paradiseScandi chic
FRAME Studio channels its Scandinavian identity in this campaign for Bang & Olufsen’s Nordic Ice Collection, featuring speakers emerging from an iceberg and headphones floating under crystal light reminiscent of the North Pole.
Frame collaborated with B&O to create seven product films for the holiday season.
BIO
FRAME Studio is at the forefront of shaping 3D product narratives for the luxury market. Their Danish heritage, a testament to world-class furniture design and craftsmanship, steers their minimalist yet richly tactile approach. FRAME’s expertise goes beyond the visual; it’s about understanding the essence that makes premium items resonate. Whether it’s the precise brushing of a watch bolt or the emotional quality of light from a lamp, FRAME’S commitment to authenticity and depth sets the studio apart.
Credits
FRAME and Bang & Olufsen
Direction, Design and Animation
Zelig Sound
Sound Design
Bang & Olufsen
Client
